Avalanche said the initiative allows brands to test Web3 solutions and how to create new engagement opportunities with their users.
Online payment platform Alipay has collaborated with the smart contract blockchain platform Avalanche to create a voucher program powered by Web3 technology.
On March 20, Avalanche announced that Alipay’s ordering solution, Alipay+ D-store, and its partnered e-wallets are using Avalanche for a Web3-enabled voucher program.
The program was rolled out in Southeast Asian milk tea stores, letting consumers acquire vouchers by playing a mini-game. After completing the game, customers can claim a voucher in their e-wallet.
